Timberland gets Redressed with fashion fire-fighter Nils Hauser

Timberland gets Redressed with fashion fire-fighter Nils Hauser

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Redress winner Nils Hauser

Redress winner Nils Hauser labored with Timberland to upcycle waste into iconic trend items. All within the title of a round economic system and beating quick trend.

Leading trend manufacturers know that the nice previous days of fast fashion are changing. They can not produce low value gear with out contemplating wage, ecologically sourced uncooked supplies, eco transport and dealing with and a imaginative and prescient for the merchandise finish of life. Companies like Shein should still have a lead available in the market however customers, even younger ones, are catching on that upcycled or recycled clothes are the place at its at.

Heralding this mission and driving massive manufacturers ahead is Redress, a Hong Kong-headquartered environmental NGO accelerating the change to a round trend trade. They work with massive manufacturers and younger designers to ascertain and alter the style trade in each a part of its cycle from cradle to cradle. Their focus is on Asia the place most quick trend is produced by individuals in deplorable circumstances.

They not too long ago introduced the winners of the Redress Design Award 2023.

Nils Hauser, Redress and Timberland

Nils Hauser from German upcycles supplies from Timberland to make new trend

Winning first prize Nils Hauser from Germany bought an opportunity to work on a sustainable design collaboration out of VF Corporation’s Tokyo Design Collective with the Timberland design group for the model’s Spring 2025 attire assortment.

Hauser out-designed eight different rising designers from Australia, Canada, France, Hong Kong, India, Sri Lanka, and the USA, following a nine-month academic competitors that attracted functions from 46 international locations and areas.

“Collaborating with a world-leading model like Timberland and bringing my sustainable trend concepts into the mainstream and large-scale trend market while working with Timberland’s knowledgeable group is a designer’s dream,” stated Hauser. “Designers have options, and we all know that by working collectively we will make change,” he stated.

Change is far wanted. Fashion, we all know, is without doubt one of the world’s most polluting industries. Approximately 100 billion attire objects are offered per yr, representing a 50% enhance since 2006, with nearly all of clothes being landfilled or burned inside one yr of manufacturing. Every second, the equal of 1 rubbish truck of textiles is landfilled or burned.

Nils Hauser moodboard for Timberland

A Nils Hauser moodboard that impressed his creations for Redress and Timberland

Meanwhile, 80 p.c of a product’s environmental influence is decided on the design stage.

“Design selections made on the drafting board can change the world,” stated Redress Founder, Christina Dean. “Fashion must reinvent itself to develop into extra round. Floods and fires are persevering with. Our Redress Design Award Finalists are trend’s fire-fighters. Making sustainability and circularity an trade norm looks like a far-off dream, nevertheless it’s price combating for if we need to cut back trend’s unfavorable environmental impacts.”

The finalists designed waste out of trend with the round design methods of zero-waste, upcycling, and reconstruction. They explored textile waste streams for his or her design supplies, from manufacturing waste and shopper castoffs to the extra imaginative reuse of turbans, tents, and bedsheets.

Their daring designs and sourcing strategies symbolize inventive and progressive options to extend present circularity achievements, which presently see lower than one p.c of clothes being recycled again into clothes.

“Our collaboration with Redress provides us the distinctive alternative to immediately join with rising trend designers who’ve a ardour for sustainability, equipping them with the abilities and information wanted to usher in a brand new period of sustainability in trend,” stated Jeannie Renne-Malone, VP of Global Sustainability at VF Corporation. “VF stays dedicated to fostering a decrease carbon future via implementing sustainable design rules, akin to round design, that minimise the trade’s environmental influence.”

Hauser now takes the earlier winners’ baton from Redress Design Award 2022 winner, Federico Badini Confalonieri from Italy, 2021 winner Jessica Chang from Taiwan, and 2020 menswear winner Lê Ngọc Hà Thu from Vietnam, who every contributed in the direction of sustainable capsules in collaboration with Timberland.

The 2023 Redress winner and ones to observe: 

    • First Prize winner: Nils Hauser, Germany
    • Runner-Up Prize winner: Ruwanthi Gajadeera, Sri Lanka
    • Hong Kong Best Prize winner: Mandy Fong, Hong Kong
    • People’s Choice winner: Pavneet Kaur, India

The 2023 Redress prize?

The Redress Design Award first prize winner will be part of VF’s Timberland group to collaborate on a design undertaking. They can even have the chance to work carefully with the VF Corporation Sustainability & Responsibility group to make sure that supplies and design methods maximise sustainability, and can achieve thrilling insights from throughout the provision chain from sourcing to product improvement, whereas deepening their expertise and understanding round sustainable manufacturing and advertising.

The first prize winner can even obtain…

  • $6,400 USD to propel their sustainable trend profession

  • A high-performance lockstitch machine and an overlock stitching machine from JUKI

  • One yr particular person entry to all areas of Bloomsbury Fashion Central, together with the Fairchild Books Library and the Fashion Photography Archive

Want to fast-track your profession at a sustainable trend enterprise faculty or qualify for a future Redress internship? Try the Redress online course.