Stella McCartney chooses Balena for upcycled foamy fashion

Stella McCartney chooses Balena for upcycled foamy fashion

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Balena Stella McCartney

When Crocs first got here into being, I had already owned a prototype pair of foam-injected slides from Italy. I assumed they have been the most effective invention since sliced cheese, till the soles wore out. Crocs have been by no means my look, however the thought of a compostable, injectable foamy plastic is. Enter Balena.

They have labored with a lot of trend manufacturers, as we level out right here, and now Stella McCartney.

Their compostable, recyclable, and biobased materials embodies the shared imaginative and prescient between Balena and Stella McCartney: a future the place innovation meets circularity to create really sustainable design.

This collaboration is a milestone for Balena and for the way forward for supplies.

Kitty Shukman

Kitty Shukman

“It’s proof of how far we’ve come and the way a lot additional we will go collectively,” says Balena founder David Roubach:

“When I began Balena, considered one of my goals was to collaborate with Stella McCartney—a real pioneer in sustainable trend. Today, I’m proud to share that this dream has change into a actuality. Our groundbreaking materials, BioCir® Flex, is now featured in Stella McCartney’s S-Wave Sport trainers, a part of her Autumn 2025 assortment.

Read more about Balena here.

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