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Erica Moreti, Head of Strategy & Innovation and Physical/Connected Experience at EPAM Continuum discusses the third Consumer Unmasked report. EPAM surveyed 3,000 Americans, Britons, and Germans in late March and early April this yr to know how persons are reacting to occasions as lockdowns finish and international battle seems to be on the rise. How are buyers reacting, and can they offer up the sustainable living priorities that had been taking maintain because the pandemic started? We speak in regards to the function subscription companies can play in lowering wasteful purchases and shipping-related greenhouse gasoline emissions.
Erica explains that the evolution of how individuals assume and act when purchasing is accelerating as new challenges reshape our values — change itself is changing into a well-recognized a part of on a regular basis life. Could that set the stage for a transition to a low-carbon, environmentally accountable economic system? From the pandemic and political extremism to the Ukraine conflict and spikes within the value of gasoline, housing, and meals, individuals have endured sufficient change for certainly one of their great-grandparent’s lifetimes in lower than half a decade. But occasions simply hold coming. Can we use these disruptions to invent a greater future? The fourth Consumers Unmasked survey shall be launched quickly. You can discover out extra at www.epam.com
