Sustainable Toilet Paper: Buying Guide to the Good, Better, and Best

Sustainable Toilet Paper: Buying Guide to the Good, Better, and Best

Disclosure: As an Amazon Associate I earn from qualifying purchases. This page may contain affiliate links, which means I may receive a commission if you click a link and purchase something that I have recommended. There is no additional cost to you whatsoever.

Making an knowledgeable shopping for resolution about sustainable toilet merchandise, like rest room paper, takes greater than a visit to the shop. The complete lifecycle of the paper and packaging determines whether or not your TP reduces your influence on the planet.

Earth911 researched the six sustainable rest room paper corporations that publish details about their manufacturing, delivery, distribution, and packaging practices or answered our provide chain questions. In addition to those six, we recognized many rest room paper producers that use recycled or bamboo-based paper — however don’t present transparency about how their merchandise are made and distributed.

Even if an organization makes use of a supply of paper fiber that’s renewable, the manufacturing, delivery, and distribution of bathroom paper contribute to CO2 emissions which can be environmentally dangerous. Please overview our score standards beneath to study concerning the elements thought of in these rankings.

The outcomes — displayed beneath in a printable chart — present particulars concerning the pricing, manufacturing and distribution practices, carbon footprint, packaging sustainability, and charitable giving by all the businesses on this overview.

This article accommodates affiliate hyperlinks to merchandise that, for those who make a purchase order, assist Earth911’s editorial mission.

Good: Seventh Generation

Earth911-rated "Good"Seventh Generation is a big-brand chief in sustainability and touts essentially the most complete set of sustainability certifications among the many rest room paper makers we reviewed. But it doesn’t offset its carbon footprint and ships most of its merchandise in a recycled #4 plastic wrapper, which isn’t broadly recyclable and never accepted by any curbside applications, so we will rank its vary of recycled rest room paper merchandise as “Good.”

Seventh Generation does supply cardboard packaging for its 60-pack 2-ply recycled rest room paper.

Instead of chopping down timber to make its rest room paper, Seventh Generation sources its paper fibers from recycled post-consumer paper. It has eradicated all animal testing and has achieved a 95% bio-based product catalog. We are very impressed with Seventh Generation’s dedication to analyzing its provide chain to eradicate CO2 emissions and develop into a net-zero firm by 2030. However, it didn’t fairly make its 2020 purpose to reveal all of the steps in its provide chain. Compared to 2016, its CO2 emissions rose by 2.6% final yr.

Seventh Generation stories emitting 3.9 tons of CO2 per $1,000 of gross sales throughout all its product strains. We hope that when the corporate publishes its provide chain reporting it should escape the carbon footprint of every product line and particular person merchandise to assist customers discover the lowest-impact choice.

SHOP: Seventh Generation on Amazon (your buy will assist Earth911’s recycling database)

Better: Bim Bam Boo

Earth911-rated "Better"

Bim Bam Boo, a woman-founded U.S. bamboo rest room paper maker, is a greater choice than the remainder of the pack as a result of it delivers a plastic-free product that options bamboo roll cores. Its colourful wrappers are engaging and recyclable and the bathroom paper is chlorine-free. Bim Bam Boo merchandise can be found on-line at and choose retail places. But it doesn’t at the moment offset CO2 emissions from its manufacturing, ocean delivery, and U.S. distribution community.

Bim Bam Boo deliberate its provide chain to cut back the motion of supplies throughout the manufacturing course of. For instance, it grows bamboo on a plantation situated subsequent to its manufacturing plant in China and the U.S. distribution facilities are close to its main retail markets. The firm chosen a distribution associate, United Natural Foods, Inc., that has dedicated to lowering its CO2 emissions primarily based on the Paris Accord pointers. Bim Bam Boo’s pricing for its 12- and 24-roll packages falls in the course of the pack at $0.005 and $0.004 per sheet, respectively.

The social dedication reported by Bim Bam Book focuses on empowering black- and brown-led corporations, which get 80% of the corporate’s associate enterprise. It additionally contributes 15% of its income for 8 days of the yr to native companies.

SHOP: Bim Bam Boo on Amazon (your buy will assist Earth911’s recycling database)

Buy Hello Bambootiful toilet paper on Amazon

Better: Reel Paper

Earth911-rated "Better"

Reel Paper is a Santa Monica, Calif.-based maker of bamboo rest room paper. It was based by two social entrepreneurs — one who grew up with out entry to bathrooms in Lagos, Nigeria — to advertise well being and sanitation by lowering water air pollution from unprocessed human waste. The firm’s 100% bamboo 3-ply rest room paper is made with out conventional chlorine bleach and dyes. The 24 individually wrapped rolls are shipped in recyclable and compostable containers with no plastic tape or wrapping. The firm additionally makes bamboo paper towels.

Reel contributes 50 cents for every field bought — 3 million containers thus far — to SOIL, a Haiti-based nonprofit that develops and distributes bathrooms, collects the waste they seize, and processes it to make compost that’s redistributed domestically. It is a round strategy to offering sanitation to the half of world’s inhabitants that lacks entry to bathrooms. The challenge reduces waterborne sickness and environmental harm.

It claims its Chinese manufacturing facility is managed primarily based on honest therapy of workers and with consideration for environmental impacts. Reel purchases carbon offsets for the emissions from its trans-Pacific delivery via Reel Paper is a Better alternative than conventional wood-based rest room paper and with further carbon offsets could be a rival to our Best alternative.

SHOP with free shipping on all orders at Reel Paper (your buy will assist Earth911’s recycling database)

SHOP with free shipping on all orders at Reel Paper (

Best: Who Gives A Crap

Earth911-rated "Best"One clear chief stands out from the bathroom paper crowd: Who Gives A Crap, an Australian firm that makes rest room paper from bamboo and recycled post-consumer paper. Who Gives A Crap offsets carbon emissions from every step of their provide chain. This doesn’t imply that the product doesn’t produce CO2, however not like each competitor we examined, Who Gives a Crap makes a real effort to scrub up its carbon footprint. It sells on to customers from its website; Who Gives A Crap doesn’t distribute via Amazon or different e-commerce websites.

We are additionally impressed with Who Gives A Crap’s plastic-free packaging. Its rolls arrive in a cardboard field with none plastic tape. Individual rolls are wrapped in colourful paper that makes them a part of the decor a WC earlier than they’re put to make use of. It sources recycled papers from Chinese colleges close to its manufacturing facility in Sichuan Province, China.

The firm additionally makes a significant contribution to the world, dedicating half of its income to construct bathrooms in low-income international locations via partnerships with nonprofits. It is a Certified B Corporation, a designation that requires the agency to function transparently with outcomes that profit all stakeholders within the enterprise, together with the communities by which it operates. B Corps handle social justice, fairness, and variety points, in addition to decrease their environmental impacts.

Who Gives A Crap additionally delivers the perfect worth amongst any of the bathroom papers we reviewed. Both the 3-ply bamboo and recycled paper choices are the least costly on a cost-per-sheet foundation than rivals’ choices. The 48-roll packages price solely $0.002 per sheet; the 24-roll choices price $0.003 per sheet.

Who Gives A Crap doesn’t tout any U.S. market sustainability certifications however did declare a Chinese certification, the Business Social Compliance Alliance, about which no info is accessible on the internet (see beneath). This lack of clear certification was the one shortcoming we recognized with Who Gives A Crap. If the corporate achieves zero emissions sooner or later, it may very well be the proper sustainable rest room paper. But, for now, it’s method out entrance within the race to make a TP you should utilize with out environmental issues.

SHOP: Who Gives A Crap

Who Gives A Crap toilet paper

Comparison Chart

To view our full printable comparability chart, click on the picture beneath.

Our Rating Criteria

The elements we thought of when assessing environmental-friendliness and sustainability embrace the next keystones.

Company Supply Chain

The size of the corporate provide chain describes the gap supplies are shipped earlier than and after the mattress is manufactured.

Carbon Emissions Offsets

A second provide chain consideration is whether or not the bathroom paper maker offsets their delivery and manufacturing carbon emissions with carbon credit or carbon sequestration applications, akin to reforestation. Only Who Gives A Crap actively offsets its emissions, however Seventh Generation is working to develop into a net-zero firm throughout all its merchandise by 2030.

Recyclable Materials

Toilet paper is made with paper fibers that aren’t conducive to recycling, even when the TP shouldn’t be used for its main function. Recycled rest room paper, which accommodates even shorter fibers than TP produced utilizing virgin wooden or bamboo, shouldn’t be appropriate for reuse.

Recyclable Packaging Materials

The recyclability of packaging is a crucial consideration. Look for cardboard packaging, which is handy to recycle, as a substitute of #4 plastic movie that wraps the rolls.

Charity and Giving

Charity and giving applications are additionally essential options of a accountable firm. Shoppers additionally wish to know that their spending is supporting moral enterprise practices, which regularly contain intensive charitable giving.

Company Philosophy

Company philosophies are essential in understanding what you’re shopping for. We’ll embrace these within the dialogue of particular person corporations within the rankings.

Certifications: Safety First

Certifications are important pointers for customers. Here are the certifications claimed by the businesses on this report:

  • Forest Stewardship Council (FSC) Certified: An assurance that product supplies are sourced from responsibly managed forests “that present environmental, social, and financial advantages.” The FSC tracks your complete provide chain and offers a set of standards for accountable forestry that preserves biodiversity. It doesn’t assure {that a} product is freed from virgin wooden fiber.
  • ISO 14001 Environment Management: The International Organization for Standardization offers pointers for accountable administration of an organization’s environmental accountability. It doesn’t apply particularly to paper manufacturing, as a substitute, ISO 14001 is a framework for measuring environmental efficiency that doesn’t assure a product is healthier for the planet.
  • Oregon Tilth Certified Organic (OCTO): The Oregon Tilth certification addresses how agricultural merchandise are grown and processed. It is an assurance {that a} product is “biologically sound and socially equitable.” The group additionally participates in USDA National Organic Program certifications.
  • USDA Certified Biobased Products (contains proportion rankings): This U.S. Department of Agriculture program offers details about the biobased content material of a product as a proportion of the whole content material of the product and is used to information U.S. authorities buying. It was renamed in 2020 and could also be known as the BioPreferred Progam in new packaging.
  • Not Tested On Animals Certified: This is a privately managed certification and the phrase on packaging is probably not legitimate. People for the Ethical Treatment of Animals is a dependable supply of “not examined on animals” claims. Visit PETA’s database.
  • CleanWell Certified: ClearWell Botanical Disinfectant Wipes and Sprays are made with a plant-derived lively ingredient, Thymol, a proprietary formulation confirmed to kill 99.9% of family germs and viruses. The certification confirms that the product makes use of Thymol, which is licensed as a “not examined on animals” product by PETA.
  • Rainforest Alliance Certified: The Rainforest Alliance is a non-governmental group that certifies accountable forestry and agricultural practices for supplies utilized in rest room paper, amongst different tree- or plant-based merchandise. It doesn’t assure {that a} product is freed from virgin wooden fiber.
  • Roundtable on Sustainable Palm Oil (RSPO) Certified: A worldwide commonplace, the RSPO certification confirms {that a} product doesn’t use unsustainably grown palm oil, one of many most common ingredients in meals and private care merchandise.
  • Elemental Chlorine-Free: This phrase refers to a paper bleaching method that doesn’t depend on chlorine, a component that’s dangerous to the setting, people, animals, and aquatic life.
  • Business Social Compliance Alliance (China): Claimed by Australia-based Who Gives A Crap, the “Business Social Compliance Alliance” doesn’t seem as a certification inside quite a lot of English-language internet searches.
  • Korea Evaluation Institute of Industrial Technology
  • Certified B Corporation: This certification acknowledges “companies that meet the best requirements of verified social and environmental efficiency, public transparency, and authorized accountability to stability revenue and function.”

Originally printed on February 22, 2021, this text was up to date in April 2021.

You Might Also Like…